Law firms need an easy-to-manage website that allows visitors to find what they are looking for. It should be future proof and completely owned by the client.
Who
LBJ consultants are a full service human resource, employment law and health & safety provider based in Scotland.
What we wanted to do
The objective was to get lbjconsultants.co.uk more visibility in search engines and consequently more traffic and enquiries.
The existing website was built using Wix and as a consequence had a few structural issues including random urls, clunky design, lack of mobile optimisation and a slightly dated design.
It was time to let the client focus on what they do best, and leave the digital marketing to us. (See the old site below).
Challenges
They have offices based in multiple locations, each with separate phone numbers.
This is important for potential clients looking for deal with somebody locally.
We also needed to cater for 3 types of visitors;
- Those looking for hr advice
- Employment law advice or
- Health and safety advice
Ideally a client may want all three.
Action
We took the basic design in the Wix website maker and moved it over to WordPress.
Included any features the client liked such as background videos and branding. We then applied this to a modern, clean looking WordPress template to ensure we have the right impression to visitors.
Each page was designed to include;
Results
See the finished product here: lbjconsultants.co.uk
A website owned by the client that's easy to update with content and manage subscribers. It is also optimised for mobile and easy to add in any other plugins required to aid the site for example of membership plugin.
Faster load times for key pages will also be a massive advantage for the website’s SEO going forward.